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Project Verum: The Foundations is now available! projectverum.org

Syed Rahman

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About Syed Rahman

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  1. Does disable account causes the optimization to reset? technically the ads are still active its just not being delivered by facebook during the disabled time. When it gets renabled? it should be okay? Or should I pause them all and start from scratch?
  2. In verum's facebook strategy, why does he have the same copy of winning ad twice? They are the same ad, why duplicate them?
  3. Verum suggest to run worldwide targeting after every $5000 ad spend. Watch his facebook video on youtube and skip to phase 5.
  4. Which is the best target locations for interests and LAA? Is it EPacket or T4 (US,UK,AU,CA)
  5. One Of my business manager also got disabled. I had to restart with a new one. But I didn't do it under my name. I am using my brother's and parents facebook accounts. I've shared my pixels with all of them. So incase I get banned I can use others. I suggest you start over with your friend or family account. And create back up accounts at the beginning like I did.
  6. They've blacklisted your IP address, computer and profile. Anything you do will also get blocked. what did you do to get blocked in the first place? And I wouldn't create anymore account until I get the current banned ones reviewed. Click on the request review button.
  7. I believe we can learn so much from our failure more than our success. I consider a store is a fail if I haven't been profitable after running it for months and spending thousands of dollars. Here are the lessons I compiled for you all to learn from. LESSONS LEARNED FROM MY PREVIOUS FAILURES PRODUCT: Sell a product that really solves a problem. Not gimmicky solution that people are skeptical about. Be 200% sure of the product before launching it. It NEEDS to meet these following criteria: High Demand: People should say “I want this” or show engagement in the ads running.It should solve a problem that people are suffering from. Low Availability: This product should not be available in the local stores and other big brick and mortar stores like Walmart. It should only be available online. WOWFactor: The product functionality should be out of the norm and people should be taken back when they see the ad. Check products analysis in aliexpress dropshipping center.The trend need to be going up. Check google trends with keywords related to the product. The product should not be too expensive and it needs to have at least 3x margin. If the product can be paired up with another one in frequently bought together it make a great upsell. Find products with high perceived value. Create a bridge page similar to click funnels. MARKETING: When starting out stick with instagram promotions. They are cost effective and a great way to get traffic and collect data to your sites. Be careful with instagram promotion. It is really easy to find a page that doesn’t match your target audience location. A lot of indian instagram pages are cheap but advertising on them will only get traffic that is hard for conversion. Once you have enough data move to Facebook marketing. You should have one or two purchases at least from the instagram promotion of $100 you can negotiate to 4 pages for $25 each. With Facebook marketing, have 3 different ad video with different 3 sec scroll stoppers. First test which video is the best in a PPE campaign.($60 budget) Once the best video is chosen test 3 different thumbnails to choose which works the best. ($30) Take the top 2 performing videos and create top 10 broad interests in your niche. Test out this 10 interests in a campaign. At this point, you will have enough data and sales. Using the available data, launch a LAA. Create a CBO campaign and create as many top 1% US LAA ad sets in this CBO. 15 LAA is good target. Allocate $20 to each adset. Take the top 3 performing LAA and create super LAA campaign. 1%,1-2%,2-3%,4-5%. 1 campaign for each of the following countries: USA, CAN, AUS, UK. Use multi channel marketing. Take advantage of google ads. Kill bad ad sets early. As soon you reach target CPP and you don’t have a sale. Kill it. VIDEOS: Use the cut-band aid method in video creation. Clearly highlight the pain point and follow up with how the product solves the problem. Use people in videos that matches the target audience. Be the one directing how you want your videos to be Don’t rush the content creators to deliver fast. Emphasize quality over time. Make the ad similar to the competitor with their pain points addressed. For example, if the comment says “use old man to show the effects” then do that. Make revisions to the videos you created Just make 1 video for each product. Then use animoto or filmora to test different leading clips. STORE: Create a solid brand name and logo for launching. At the beginning if you can create a logo at least come up with a catchy brand name. Don’t just copy and paste the content. Model after high converting brand like HiSmile, FoxyBrows etc. Take advantage of free app trials, especially abandoned checkouts and upsell. Create product offers. Buy 1 Get 1 Free..etc. Combine different products together to create variants. Don’t worry too much about conversion rate at the testing phase. Improve stores SEO score. OTHER: Set goals for the shop. Daily improvements add up. Write down the strategy for the product. Do Daily Finances Everyday to see how you are measuring up. In testing phase your goal should be with minimal loss, or breakeven. If you are spending a lot and not getting enough sales. Something is wrong with the ad or product or the page. DO NOT SPEND MORE MONEY UNTIL YOU FIGURE OUT THE ISSUE.
  8. One of facebook bidding formula is to look at the engagement. Why's verum strategy not recommending to run engagement? You will build social proof, likes, shares and comments. Gabriel and other people recommend running engagement to build social proof and drive down CPM.
  9. Hello Verum Team, I understand you guys are busy with the course release. It's taking sometime. So I am wondering if you would consider releasing some module early? Is it possible to only release the facebook module? I am willing to pay to full course fee for that. And eventually as the modules becomes available you can add it to the course. That way we don't have to wait and we can get started. Please let me know your thoughts on this. Thank you!
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